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EBS secures EPG delivery for Sanskar TV on Sky UK platforms
International EPG services provider EBS is pleased to announce that it is now the operating partner for Sanskar TV on Sky platform services across the UK. Sanskar TV’s entire EPG and metadata output on Sky UK will now be handled exclusively through EBS’ highly adaptable Pawa2 metadata solution.

Launched in 2000, Sanskar TV is billed as a channel “broadcasting content on Indian philosophy, religion, spiritual solidarity and culture”, with programming in Hindi and English for audiences both in India and across the worldwide Indian diaspora. The channel boasts large and growing audiences for both its entertainment and news output around the globe.
 
“We are operating in an evolving TV market, where we see growing demand for good spiritual content. We have also produced a number of fresh TV content to bridge the gap between our traditional audience and the new generation. Keeping in mind the likes of Indians abroad, we are creating exclusive content which they will find only on Sanskar,” says Manoj Tyagi, CEO of  Sanskar TV.
 
“We’re delighted to be working with an exciting brand like Sanskar TV,” explains EBS Managing Director Keith Bedford. “It’s a great channel, perfectly positioned to take full advantage of Sky’s extremely popular UK-wide platforms. Pawa2 is ready to deliver.”

Pawa2 allows content suppliers to easily adapt their EPGs to the needs of any distribution platform, anywhere in the world. It ensures that media companies can effortlessly control brand consistency across all outlets, regardless of where and when content is accessed.

As well as being a one-stop database for organising and distributing schedules and metadata, Pawa2 is also capable of providing separate libraries for every channel a client operates. This ensures that data always fits a channel identity, and allows broadcasters to manage tailored workflows for both linear and non-linear services internally.
 
“As our list of clients gets larger and larger, we keep finding interesting new ways to expand Pawa2’s adaptability and functionality in kind,” Keith adds. “I don’t see this slowing down any time soon, either. I can’t wait to see what new challenges we can rise to in the next few years. The future looks very bright indeed.”

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About EBS:
EBS connects TV data providing quality, accurate and comprehensive metadata and EPG services to platforms worldwide. EBS’ flagship scheduling application Pawa2, coupled with its editorial expertise and in-house development team, allows the company to differentiate itself from its competitors by delivering unrivalled and unique client focussed propositions. EBS can deliver EPG data in any file format required and can provide additional data sets to compliment categories such as Twitter hashtags and rights-approved, high-quality programme images. EBS’ services include: EPG scheduling and distribution; TV metadata solutions; VOD-EPG integration; comprehensive image library; press schedules; and editorial and translation services. EBS has over 20 years’ experience working with key players in the industry such as BBC Worldwide, BT Sport, AMC Networks, Discovery Networks, Viasat World, MultiChoice and Sky. For further information about EBS and Pawa2 please see www.ebs.tv   and www.pawa.tv
 
 
EBS contacts:
Keith Bedford
Managing Director
keith@ebs.tv
+ 44 (0) 1462 895 999


 

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